Dana Naddelman is the Direct and Digital Marketing Manager for NRG Energy in Princeton, NJ. Dana is an accomplished marketing professional with over two decades of experience in direct marketing specializing in acquiring and retaining customers by developing effective targeting and messaging strategies. Dana has also gained extensive knowledge of digital marketing as it has evolved across her roles in various industries.
Dana earned a Bachelor of Science degree in Economics from the University of Pennsylvania Wharton School. Dana currently lives in Princeton Junction, NJ with her husband Adam and three children.